Built by people who've run agencies.

Chris Airey started Squeeze the Juice. He has spent 35 years helping businesses work better, faster and with less waste.

He has been a CTO, a Chief Digital Officer and an IT director, and he has sat on boards. He led the work to move the UK's MOT testing system online for 15,000 garages. At OneOcean, part of Lloyd's Register, he ran technology and data for a maritime AI business.

He has also run a marketing agency, so he knows the pressure agency owners are under. Today he helps investors check the technology inside the companies they buy.

Chris started Squeeze the Juice because he kept seeing the same thing. Agencies pay for good tools and hire good people. Then their best people lose hours to admin. Chris works with agency owners to find the jobs that waste the most time. His team builds the AI employees that take those jobs on.

He has an MBA from the Open University and a degree in engineering from Coventry University.